Dr. Muhammad Adnan Bashir

Assistant Professor, Marketing Department

Dr. Muhammad Adnan Bashir, Assistant Professor, Marketing has done his PhD in Marketing from the Institute of Business Management, M.Phil & MBA from Iqra University, Karachi. He holds B.Sc (Hons) & M.Sc degrees in Microbiology from University of Karachi. He has over 6 years of work experience in both multinational and national pharmaceutical companies. He worked for GlaxoSmithKline, Atco Laboratories and Novartis Pharma Pakistan. Research area includes Branding and Customer Engagement through Online Social Media.

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adnan.bashir@iobm.edu.pk