Dr. Saeed Mujahid

Dr. Muhammad Saeed Mujahid

Assistant Professor and BBA Program Head
Extension
250
Email
saeed.mujahid@iobm.edu.pk
Department
Entrepreneurship
Specialization
Entrepreneurship

About

Prior to entering academia, Dr. Muhammad Saeed Mujahid, cultivated over a decade of practical experience in the textile industry, as a manufacturer cum exporter. This distinctive background provides him with a profound understanding of the operational realities and challenges inherent in business ventures. Drawing upon his firsthand insights, Dr. Mujahid's current research is primarily focused on the multifaceted problems encountered by Pakistani entrepreneurs. His work aims to bridge the gap between theoretical frameworks and the practical complexities of the local entrepreneurial landscape. He holds a Ph.D. in Entrepreneurship, with his doctoral thesis centered on the "Start-up Ecosystem." His academic expertise, combined with his extensive industry experience, allows him to offer a unique and valuable perspective to his students.
Academic Qualification
Ph. D. Management Sciences, Mohammad Ali Jinnah University, Karachi (2022) M.S. Management Sciences, Shaheed Zulfikar Ali Bhutto Institute of Science and Technology, Karachi (2012) Master of Business Administration (MBA), Marketing & Finance, Mohammad Ali Jinnah University, Karachi (2006) Bachelor of Science, University of Karachi (1990)
Entrepreneurship/ Marketing

Ahmed, F., & Mujahid, M. S. (2023). Multi-Channel Marketing Strategies Influence on Prescribing Behavior of Health Care Professionals in Karachi. 12(4), 23–39. https://doi.org/10.30543/12-4(2023)-3
Mujahid, M. S., & Mubarik, M. S. (2021). The Bright Side of Social Media: Social Media Platforms Adoption and Start-Up Sustainability. Frontiers in Psychology, 12, 661649. https://doi.org/10.3389/fpsyg.2021.661649
Mujahid, S., Mubarik, M. S., & Naghavi, N. (2020). Developing entrepreneurial intentions: What matters. Middle East J. of Management, 7(1), 41–59. https://doi.org/10.1504/MEJM.2020.105225

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